Digital Marketing Executive - Education & Training Sector

Join Pusat Tuisyen Minda Optima as a Digital Marketing Executive and play a pivotal role in shaping the future of education through innovative marketing strategies. This is not just another marketing job—it’s an opportunity to build impactful campaigns, optimize our online presence, and drive enrollment growth for our premier education and training programs in Denpasar, Bali. With a dynamic team and a commitment to excellence, we’re looking for a strategic thinker who can turn digital marketing insights into tangible results.

As a Digital Marketing Executive, you’ll be at the heart of our marketing efforts, crafting and executing campaigns that resonate with our target audience. You’ll work closely with our team to develop SEO strategies, manage our social media platforms, and create engaging content that highlights the unique value of our programs. This role is perfect for someone with a passion for education and a knack for digital marketing, eager to make a real difference in the lives of students and families in Bali.

📋 Tanggung Jawab Pekerjaan

• Develop and implement digital marketing strategies to increase enrollment and brand visibility.
• Manage and optimize our SEO efforts to improve search engine rankings.
• Create and curate engaging content for our website, social media platforms, and email campaigns.
• Monitor and analyze campaign performance using tools like Google Analytics and Google Ads.
• Collaborate with the marketing team to develop and execute paid advertising campaigns on platforms like Google Ads and social media.
• Stay updated with the latest trends and best practices in digital marketing.
• Provide regular reports and insights to the management team.
• Assist in the development of marketing materials and promotional events.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 3 years of experience in digital marketing, with a strong focus on SEO and social media marketing.
• Proficient in using Google Analytics, Google Ads, and other digital marketing tools.
• Experience with content management systems like WordPress.
• Strong understanding of digital marketing trends and strategies.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Familiarity with the education and training sector is a plus.

🛠️ Keahlian

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